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Create an e-commerce store in Shopify

Shopify is a complete commerce platform that lets you start, grow, and manage a business. ​Create and customize an online store. ​Sell in multiple places, including web, mobile, social media, online marketplaces, brick-and-mortar locations, and pop-up shops. ​Manage products, inventory, payments, and shipping.

How to set up your online store

STEP-1: Start 14 daysfree trial of Shopify with a valid email-Id.

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When you start your trial, you’ll be prompted to enter a store name, which will become your default URL (e.g., storename.myshopify.com). You won’t be able to change this, but you will be able to buy a custom domain (e.g., yourstore.com).

After a successful login, it will redirect to home page

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STEP-2: Add the products you want to sell. Adding products should be one of the first things you do because your products are what you will design the look and feel of your website.
Go to Products -> Add Products to create your product list.

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Add the Product Title and Description. The product title should make it clear what the product is and use your product description to surface other specific information or product options, such as colors or sizes. Upload the product image. We can download the free images fromShopify Burst which contains the high-resolution images. Create a collection and all the products to the collection List.

STEP-3: Create a page for your online store OnlineStore -> Pages

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Some of the most helpful ones to create include: Contact Page, About Page, FAQ Page, Policy Page. Add navigation to the related pages through Onlinestore->Navigation

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STEP-4: Customize your online store Online Store-> Themes

We can download free themes from the Shopify theme store

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Customize the theme further by tinkering with the following:

  • Colors
  • Logos
  • Font
  • Social media emblems
  • Product image carousels
  • Adding related images to your product pages

STEP-5: Install Plugins on the Store

Shopify includes an app store that allows you to integrate and connect with a lot of different apps and plugins.

The popular ones are based on:

  • Dropshipping tools
  • Shipping tools
  • Invoice creation
  • Payment integrations
  • Marketing tools
  • Plus a lot more

STEP-6: Add Payment Gateways

Shopify offers you a lot of protection when it comes to payment gateways.

Here are a few of the different payment options:

  • Stripe
  • Shopify Payments
  • PayPal
  • Bitcoin
  • Most Major Credit Cards

NOTE: You can circumvent Shopify’s limitations — they don’t let you customize the checkout other than with CSS.

On the Settings tab at the bottom-left corner, select Payment Providers option, choose the preferred method of payment, set it up, and then hit Activate.

Payment gateway transaction fees are added on top of Shopify’s own transaction fees. Depending on your plan, you will receive these highly appealing rates.

  • Basic 2.4% + 20p
  • Professional 2.1% + 20p
  • Unlimited 1.8% + 20p
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STEP-7: Shipping

If your shipping rates are too narrow, or you don’t give enough options, you may lose out on some sales. Shopify will only calculate a shipping rate for the customers based on the rules that you define in the Shipping page of the admin.

  1. From your store admin, go to the Settings ->Shipping page.
  2. In the “Shipping rates” section, see if you have set a weight-based shipping rate and adjust it according to your product’s specifications.

Congratulation, Your new Shopify store is ready to preview!!!

In the next blog, I will be posting on how to add language translation, email marketing, and remaining features in Shopify.

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